Insurance Company

A financial entity that pools risk and provides insurance coverage to individuals and organizations.

Veritat Offers Comprehensive, Fee-Only Financial Planning Services that are Affordable and Scalable

Veritat is a start-up seeking to leverage process and technology innovation to scale a business model that is typically saddled with persistent and burdensome variable costs.  If successful, Veritat will be able to deliver premium services to a mass audience.

As a registered investment advisor (RIA) that adheres to the fiduciary standard, Veritat provides comprehensive financial planning services through financial advisors who are employed by the company and share a common sense of mission.

We spoke with Dr. Kent Smetters who is the President of Veritat and a professor at the Wharton School at the University of Pennsylvania. 


Annuity Digest: How did Veritat come into existence?

Dr. Kent Smetters:...


Wealth Preservation through Annuities, or Why Mike Tyson Should Have Purchased an Annuity

According to a 2009 article in Sports Illustrated, 78 percent of former NFL players have gone bankrupt or are under financial stress within two years of their retirement, and 60 percent of former NBA players are broke within five years of their retirement.

Doctor Brandon Colby on Predictive Medicine, the Power of Prevention and Planning for a Long Retirement

Brandon Colby, MD, is a world leader in the field of...


Goldman Sachs Near Deal to Buy Taikang Life from Axa

Reuters reports that an investment arm of Goldman is near to closing a deal to buy Taikang Life, China's number 4 life insurance company. The French insurer Axa currently owns a 15.6 percent stake in Taikang that is reportedly worth $1.05 billion. Goldman's bid for the assets competed with several other private equity companies. Source: Reuters
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Asset Liability Management for Personal Finance

A recent article the Journal of Portfolio Management argues that asset liability management is highly relevant and applicable to the field of personal finance, while traditional methods such as mean-variance optimization are not appropriate for private investors. Asset-liability management is a portfolio management technique that attempts to match the nature of duration of the assets and liabilities in the portfolio. For example, defined benefit pension fund managers or insurance company...